Featured Projects
These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.
UI / UX Design
INTUTR GO
AI-powered micro learning SaaS platform designed to create focused, mobile-first educational experiences through guided interaction, gamified progression, and structured learning pathways.
Animation
LAST GIFT
Last Gift is 3 part animation created for Ang Chin Moh Funeral Directors 洪振茂生命礼仪 that tells a compelling story highlighting the importance of pre-planning funerals, tailored to Singapore's Chinese culture.
UI / UX Design
D-NATE
Redesigned the "ShopEase" e-commerce app to enhance user experience. Focused on simplifying navigation, optimizing the checkout process, and incorporating a sleek.
Illustration & Motion
CPCLL 20TH ANNIVERSARY STICKERS
This project was created for the Committee to Promote Chinese Language Learning (CPCLL), a sub-organisation under Singapore’s Ministry of Education. The objective was to design mascot-led sticker assets for both digital and print applications, helping the organisation engage teachers and students across Singapore schools through playful, culturally relevant communication. The final deliverables included static stickers, animated motion stickers, and a Chinese New Year dragon mascot campaign.
More Projects
Featured Projects
These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.
UI / UX Design
INTUTR GO
AI-powered micro learning SaaS platform designed to create focused, mobile-first educational experiences through guided interaction, gamified progression, and structured learning pathways.
Animation
LAST GIFT
Last Gift is 3 part animation created for Ang Chin Moh Funeral Directors 洪振茂生命礼仪 that tells a compelling story highlighting the importance of pre-planning funerals, tailored to Singapore's Chinese culture.
UI / UX Design
D-NATE
Redesigned the "ShopEase" e-commerce app to enhance user experience. Focused on simplifying navigation, optimizing the checkout process, and incorporating a sleek.
Illustration & Motion
CPCLL 20TH ANNIVERSARY STICKERS
This project was created for the Committee to Promote Chinese Language Learning (CPCLL), a sub-organisation under Singapore’s Ministry of Education. The objective was to design mascot-led sticker assets for both digital and print applications, helping the organisation engage teachers and students across Singapore schools through playful, culturally relevant communication. The final deliverables included static stickers, animated motion stickers, and a Chinese New Year dragon mascot campaign.
More Projects
Featured Projects
These selected projects reflect my passion for blending strategy with creativity — solving real problems through thoughtful design and impactful storytelling.
UI / UX Design
INTUTR GO
AI-powered micro learning SaaS platform designed to create focused, mobile-first educational experiences through guided interaction, gamified progression, and structured learning pathways.
Animation
LAST GIFT
Last Gift is 3 part animation created for Ang Chin Moh Funeral Directors 洪振茂生命礼仪 that tells a compelling story highlighting the importance of pre-planning funerals, tailored to Singapore's Chinese culture.
UI / UX Design
D-NATE
Redesigned the "ShopEase" e-commerce app to enhance user experience. Focused on simplifying navigation, optimizing the checkout process, and incorporating a sleek.
Illustration & Motion
CPCLL 20TH ANNIVERSARY STICKERS
This project was created for the Committee to Promote Chinese Language Learning (CPCLL), a sub-organisation under Singapore’s Ministry of Education. The objective was to design mascot-led sticker assets for both digital and print applications, helping the organisation engage teachers and students across Singapore schools through playful, culturally relevant communication. The final deliverables included static stickers, animated motion stickers, and a Chinese New Year dragon mascot campaign.